Steven Wolfe Pereira is the Chief Marketing and Communications Officer of Quantcast, Inc. Prior to Quantcast, Mr. Wolfe Pereira was the Vice President, Chief Marketing and Communications Officer at Neustar. He was also Vice President of Brand Strategy & Marketing Solutions at the Oracle Data Cloud (ODC). He joined Oracle through the acquisition of Datalogix, where he served as Chief Marketing Officer.
At Datalogix, Mr. Wolfe Pereira helped establish Datalogix as the leader in purchase-based targeting and measurement and was a champion for helping brands develop a data-driven approach to audience planning and buying. Mr. Wolfe Pereira joined Datalogix from Starcom MediaVest Group, where he served as Executive Vice President and led the Walmart client team, the multicultural marketing unit MediaVest Multicultural (MV42°) as well as many of the agency’s innovation, e-commerce and technology initiatives. He worked closely with CMOs and business leaders of Fortune 100 companies including The Coca-Cola Company, Kraft Foods, Microsoft, Mondelez, Procter & Gamble and Walmart on content marketing, data and analytics, digital strategy and media.
Prior to Starcom MediaVest Group, he served as Vice President of Partnership Marketing at Univision Communications Inc. Previously, Mr. Wolfe Pereira was a Portfolio Manager overseeing technology investments at Platinum Partners, a multi-strategy investment fund, and he was part of the senior management team of several leading technology companies including Akamai Technologies, Experian Marketing Services and Visual Sciences serving in a variety of business development, corporate strategy, engineering, finance and product marketing roles. He began his career in investment banking and private equity, working at The Blackstone Group, Salomon Smith Barney (Citigroup) and Violy, Byorum & Partners. Specializing in the technology, media & telecommunications industries, he performed corporate restructurings, debt and equity financings and mergers and acquisitions advisory work.
Mr. Wolfe Pereira graduated Cum Laude with Highest Thesis Honors from Tufts University with a bachelor of arts degree in International Relations. A Fulbright Scholar, he completed the Greater Boston Executive MBA Program at the Massachusetts Institute of Technology’s Sloan School of Management.
A passionate supporter of multicultural causes as well as science, technology, engineering and math (STEM) education, he serves on the board of directors of the Ad Council, the Interactive Advertising Bureau (IAB), and the Thurgood Marshall College Fund (TMCF). An advisor to startups and technology companies, he serves as a Board Advisor to Barnraiser, Chegg (NYSE: CHGG) and Encantos Media Studios PBC. A Dominican-American, Mr. Wolfe Pereira lives in San Francisco, CA with his wife and son.